Delivering on Product Promise

Having not bought a new wireless router since my old Linksys WRT54G v5 in 2006, my hat is off to Cisco for their new Valet Plus wireless router I installed this weekend.

Here’s what I love about it:

1. Easy setup. No CD’s, no downloads. I inserted the included USB key into my computer’s USB port. The Cisco program launched, connected to the Valet, and in just a few minutes I was up and running. It really works as easily as advertised.
2. Easy device setup. My wireless printer was easy to re-configure: I pressed the WiFi Protected Setup button on the printer and the one on the Valet. Voila – printing. Now that’s the way computers are supposed to work!
3. Speed. I live in a metropolitan building where everyone has their own wireless router. A few weeks ago my WRT54G, despite upgraded firmware and my 100Mbps dedicated Internet access from Webpass, stopped delivering a reliable Internet connection. There is just too much wireless in the building. While I still don’t get the kind of speed I do with a wired connection, movies have never downloaded faster and browsing the Internet is nearly instantaneous.

Thank you Cisco. There is nothing more simply compelling than understanding the customer’s needs and delivering on your promise to fulfill them.